Licious- Overview, Services, About, Founder, Future Plan & Many More

Short Bio

An Indian direct-to-consumer e-commerce site called Licious sells products that are both ready to cook and ready to eat, as well as fresh, high-quality meat and seafood. It was established in May 2015 by Abhay Hanjura and Vivek Gupta and is run by Delightful Gourmet Private Limited, which has its headquarters in Bengaluru. In addition to things that are ready to cook and eat, it provides fresh fish and meat of the highest quality. The first unicorn sold directly to consumers is called Licious. Licious is the greatest Direct-to-Consumer (D2C) unicorn in India’s technology sector.

Overview

Company Name:	Licious
Also Know as:	Delightful Gourmet Pvt. Ltd.
Type:	Private
Industry:	Food and Beverage
Founded:	2015
Founders:	Vivek Gupta, Abhay Hanjura
Headquarters:	Bengaluru, Karnataka, India
Area Served:	India
Revenue:	Not publicly disclosed
Net Income:	Not publicly disclosed
Number of Employees	Approximately 2,000
Website:	https://www.licious.in/

History

In 2015, Vivek Gupta and his pal Abhay Hanjura founded Licious. Delightful Gourmet Pvt. Ltd. runs it. It is extended throughout 14 Indian cities and runs out of three processing hubs in Bengaluru, Mumbai, and Gurugram.By the third quarter of FY 2022, Licious had brought in 706 crores in revenue, including 16.9 crores in delivery fees. Licious was India’s 29th unicorn in 2021. UnCrave, a plant-based meat brand, was introduced direct to consumer by Licious in October 2022. The business debuted a new advertising campaign in March 2023 called the “All You Can Eat Meat Buffet,” which featured The Great Khali.

Services

Chicken, mutton, fish, prawns, and other fresh meat and seafood products are available from Licious. Customers can quickly order their selected products using the Licious website or mobile app because the business acts as an online marketplace.

Licious sets themselves apart by emphasising quality and cleanliness. The business adheres to strict quality control procedures at every link in the supply chain to guarantee that the goods fulfil high safety standards. Additionally, Licious offers simple delivery services with products that are safely wrapped to keep their freshness while being transported.

In order to provide clients more options to improve their culinary experience, Licious has expanded its product catalogue to include ready-to-cook foods and marinades in addition to its basic meat and seafood offers.

Achievement

Since its founding, Licious has reached notable milestones. By offering a quick and dependable online platform for buying fresh items, the company has disrupted the conventional meat and seafood sector. Licious has a following of devoted customers and has won praise for its dedication to excellence and client happiness.

The business has adopted cutting-edge procedures to guarantee the safety and freshness of its products. Due to Licious’ emphasis on technologically advanced solutions, effective supply chain management, and stringent quality controls, customers have come to trust and respect the company.